Technology
Definition:
In the broadest sense, technology denotes the purposeful application of scientific knowledge. It has three constituent elements: hardware - machines, tools, materials; software - processes and procedures; and standards which provide the definitional systems governing the preceding elements.
Cross-References:
[social technology]
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© Westburn Publishers Ltd 2002, The Westburn Dictionary of Marketing edited by Michael J Baker, ISBN 978-0-946433-01-8. www.themarketingdictionary.com. Entry: [Douglas Brownlie and Michael Baker],.