Westburn Publishing

quality of life

Definition:
The sense of wellbeing about one's life and life style, the objective indicators of which will vary by individuals and culture over time.

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© Westburn Publishers Ltd 2002, The Westburn Dictionary of Marketing edited by Michael J Baker, ISBN 978-0-946433-01-8. www.themarketingdictionary.com. Entry: [Keith Fletcher], [1998].