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Home→The Westburn Dictionary of Marketing→O→open markets

open markets

Definition:
The traditional kind of market in which sellers rent stalls and sell a wide variety of foodstuffs and household goods usually at competitive prices. While such markets are often held in the open air in some instances they are held in covered buildings and stall holders may rent space on a permanent basis.

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© Westburn Publishers Ltd 2002, The Westburn Dictionary of Marketing edited by Michael J Baker, ISBN 978-0-946433-01-8. www.themarketingdictionary.com. Entry: [Michael J. Baker], [1998].