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Home→The Westburn Dictionary of Marketing→O→Office of Fair Trading

Office of Fair Trading

Definition:
A UK Government agency established by the Fair Trading Act 1973 to monitor trade and commerce, and ensure compliance with the legislation governing industrial and commercial behaviour, and to promote and protect the consumers' interests.

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© Westburn Publishers Ltd 2002, The Westburn Dictionary of Marketing edited by Michael J Baker, ISBN 978-0-946433-01-8. www.themarketingdictionary.com. Entry: [A. J. Brown and Michael J. Baker], [1998].