Westburn Publishing

news release

Definition:
A more precise but less common term for a PRESS RELEASE.

Cross-References:
[press release]

Links:

Figures:

© Westburn Publishers Ltd 2002, The Westburn Dictionary of Marketing edited by Michael J Baker, ISBN 978-0-946433-01-8. www.themarketingdictionary.com. Entry: [Keith Crosier], [1998].