• Print Page
• eMail Page

Search website for :

Home→The Westburn Dictionary of Marketing→N→necessity good

necessity good

Definition:
A PRODUCT which is considered essential or necessary to everyday life, e.g. bread, vegetables, tables, chairs, shoes.

Cross-References:
[product]

Links:

Figures:

© Westburn Publishers Ltd 2002, The Westburn Dictionary of Marketing edited by Michael J Baker, ISBN 978-0-946433-01-8. www.themarketingdictionary.com. Entry: [Margaret D. Potts and Michael J. Baker], [1998].