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N
NAFTA (North American Free Trade Association)
national brand
National Consumer Council
national income
national press
national readership
National Readership survey (NRS)
nationalization
near pack
necessity good
need
need hierarchy
need recognition
negotiated pricing
negotiation
net cover
net effective distribution
net homes
net national product
net present value (NPV)
net price
net profit
net sales
new product committee
new product departments
new product development (NPD)
new task
news release
Newspaper Publishers' Association (NPA)
Newspaper Society
newspapers
next matter
niche strategy
Nielsen
Nielsen Retail Index
Nielsen, AC Company Ltd
noise
nominal scales
non tariff trade barriers
non-business marketing
non-durable goods
non-parametric statistical tests
non-price competition
non-probability sampling
non-profit organization (NPO)
non-representative sample bias
non-response
nonsampling error
non-store retailing
non-traceable common costs
normal distribution
norms
NPA
NPV
NRS
NS
nuclear family
null hypothesis
nutritional labelling
N