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Home→The Westburn Dictionary of Marketing→M→manufacturer's agent

manufacturer's agent

Definition:
A salesman who represents one or more non-competing manufacturers for commission on sales. He performs no other function than selling.

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© Westburn Publishers Ltd 2002, The Westburn Dictionary of Marketing edited by Michael J Baker, ISBN 978-0-946433-01-8. www.themarketingdictionary.com. Entry: [A. J. Brown and Michael J. Baker], [1998].