Westburn Publishing

inseparability

Definition:
One of the features used in distinguishing services from products the concept of inseparability recognises that the consumer and provider of a service are directly and personally involved in the creation and consumption of a service.

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© Westburn Publishers Ltd 2002, The Westburn Dictionary of Marketing edited by Michael J Baker, ISBN 978-0-946433-01-8. www.themarketingdictionary.com. Entry: [Michael J. Baker], [1998].