Westburn Publishing

input-output data

Definition:
Data used in industry analysis in which the output of one industry is seen as the input of another in the VALUE CHAIN.

Cross-References:
[value chain]

Links:

Figures:

© Westburn Publishers Ltd 2002, The Westburn Dictionary of Marketing edited by Michael J Baker, ISBN 978-0-946433-01-8. www.themarketingdictionary.com. Entry: [Michael J. Baker], [1998].