Westburn Publishing

income segmentation

Definition:
The SEGMENTATION of a market based on income.

Cross-References:
[market segmentation]

Links:

Figures:

© Westburn Publishers Ltd 2002, The Westburn Dictionary of Marketing edited by Michael J Baker, ISBN 978-0-946433-01-8. www.themarketingdictionary.com. Entry: [Michael J. Baker], [1998].