flexible pricing
Definition:
Selling at different prices to different customers or 'charging what the market will bear'
Cross-References:
[pricing strategies]
Links:
Figures:
© Westburn Publishers Ltd 2002, The Westburn Dictionary of Marketing edited by Michael J Baker, ISBN 978-0-946433-01-8. www.themarketingdictionary.com. Entry: [Michael J. Baker],.