field salesforce
Definition:
The personnel assigned by the sales manager to assist and/or persuade prospective customers to buy a product or service. Such people are concerned with some or all of the elements in the sales process and operate away from the company's own premises.
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© Westburn Publishers Ltd 2002, The Westburn Dictionary of Marketing edited by Michael J Baker, ISBN 978-0-946433-01-8. www.themarketingdictionary.com. Entry: [Bill Donaldson],.