expert system
Definition:
A DATABASE of knowledge gleaned from experts in a particular field and freely available to non-experts. Rules and conditions in the software lead the inexperienced through a decision-making process.
Cross-References:
[database]
Links:
Figures:
© Westburn Publishers Ltd 2002, The Westburn Dictionary of Marketing edited by Michael J Baker, ISBN 978-0-946433-01-8. www.themarketingdictionary.com. Entry: [Kenneth R. Deans], [1998].