deceptive pricing
Definition:
Pricing tactics intended to deceive the consumer into thinking that the price has been discounted or reduced when it has not e.g. publishing a higher price than intended and then offering a saving on this.
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© Westburn Publishers Ltd 2002, The Westburn Dictionary of Marketing edited by Michael J Baker, ISBN 978-0-946433-01-8. www.themarketingdictionary.com. Entry: [Michael J. Baker], [1998].