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canonical correlation

Definition:
A correlation coefficient between two sets of variables. Canonical correlation analysis can be loosely described as doing FACTOR ANALYSIS on each set of variables to produce factors (weighted combinations), subject to the constraint of maximizing the canonical correlation.

Cross-References:
[factor analysis]

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© Westburn Publishers Ltd 2002, The Westburn Dictionary of Marketing edited by Michael J Baker, ISBN 978-0-946433-01-8. www.themarketingdictionary.com. Entry: [Stephen K. Tagg], [1998].