calling cycle
Definition:
The frequency with which a salesman will call upon an ACCOUNT. Usually dictated by the size and importance of the account to the seller.
Cross-References:
[account]
Links:
Figures:
© Westburn Publishers Ltd 2002, The Westburn Dictionary of Marketing edited by Michael J Baker, ISBN 978-0-946433-01-8. www.themarketingdictionary.com. Entry: [Michael J. Baker], [1998].