brainstorming

Definition:
An activity designed to provide maximum opportunity for the emergence of new and creative ideas. approaches and solutions to particular problems; usually through group meetings of three to eight participants. The purpose of a brainstorming session is the emergence of ideas, not their evaluation, which should take place at a subsequent meeting. In a brainstorming session all ideas should be considered, no contribution should be discouraged, no idea is trivial or irrelevant. The technique is used, for example, in searching for new product concepts.

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