Westburn Publishing

assorting

Definition:
The acticity of selecting and combining a number of different items to fulfil a single order. Usually performed byWHOLESALERS or other INTERMEDIARY.

Cross-References:
[wholesaler] [intermediary]

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Figures:

© Westburn Publishers Ltd 2002, The Westburn Dictionary of Marketing edited by Michael J Baker, ISBN 978-0-946433-01-8. www.themarketingdictionary.com. Entry: [Michael J. Baker], [1998].