Westburn Publishing

ACORN

Definition:
A type of socio-economic classification by allocating to a locality in which a respondent lives, one of a number of types derived from Population Census data about the locality.

Cross-References:
[Consumer Location System (CLS)] [socio-economic classifications]

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© Westburn Publishers Ltd 2002, The Westburn Dictionary of Marketing edited by Michael J Baker, ISBN 978-0-946433-01-8. www.themarketingdictionary.com. Entry: [J. A. Bound], [1998].